Minisode #44: How Brands Transform from a Crisis Artwork

Leading for Business Excellence

PMI’s podcast, Leading for Business Excellence, brings you inspiring stories from leaders who share their experiences gained around the globe and across a multitude of sectors. Hear how Business Excellence is a key part of being a great leader, and how it has enabled our guests to achieve outstanding results.

Find out more about Business Excellence and how to transform your organisation at pmi.co.uk

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Leading for Business Excellence

Minisode #44: How Brands Transform from a Crisis

June 04, 2024 • PMI - Process Management International • Episode 44

Welcome to our series of bite-sized episodes featuring favourite moments from the Leading for Business Excellence podcast series.

In this minisode, Katie Evans, Chief Marketing Officer at Burger King UK, shares examples of brands that have successfully adapted to changing consumer behaviours and expectations.

Listen to the full episode here: https://pmi.co.uk/knowledge-hub/leading-for-business-excellence-podcast-episode-2-driving-customer-focused-performance-improvement-with-katie-evans-cmo-burger-king/

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